The Beauty Standard

The 18-shade magnetic eye and face palette moves from everyday basics to bold multichrome, and it is designed to be taken apart.

Seven Black-owned fragrances, sorted by where your day is taking you, from the first meeting to the last pour of the night.

Lisa Price, Olamide Olowe, Germaine Bolds-Leftridge, Tokyo Stylez, Cornell McBride Sr. and more were celebrated October 10 at Atlanta's Riverside EpiCenter under the theme Midnight Bloom.

Tracee Ellis Ross’s haircare company built its first straightening tool for curls, coils and tight textures, and the strategy behind it is a lesson in growing with the customer you already have.

The first collection since the founder reclaimed her brand is a four-piece scalp and edge care line, and its edge balm just won an Oprah Daily O-ward.

Today and tomorrow, Sephora Collection purchases in the U.S. trigger a donation to Right To Be, the nonprofit building Sephora's new training on judgment over how people look.

Nearly a year after becoming the NFL's first official textured hair care partner, the Black-founded brand is taking men's grooming to the field.

A prestige fragrance lands at Ulta, braiding hair makes Sephora history, a teen skin care brand nears 10,000 stores, The Doux opens a salon on Roblox and Topicals names a new CEO.

With GloVerse, the Grammy-nominated artist is turning the hardest part of life on the road into a beauty-tech company built to get the professionals behind the look discovered, booked and paid.

Black Beauty Founders can exclusively report that LINA LENNOX, the organic silk hair bonnet brand founded by Angela D. Muth, launches on Ulta.com October 1 and Target Beauty Studio October 25.

The Blueprint profiles Angela Muth, founder of LINA LENNOX, on growing up in Germany, discovering the bonnet in North Carolina, bootstrapping a premium organic silk brand and turning hair protection into a category of its own.

On August 27, Mind Candy Beauty founder Lyric Christian brought Beauty, Unfiltered featuring Billie Gene + Friends to WTF Dumbo Studio for a standing-room-only night built around the conversations beauty professionals are usually left to navigate on their own. What followed was a candid exchange on career pivots, burnout, boundaries and what it really takes to build a career that lasts.

Keyaira Boone has spent more than a decade covering beauty and culture for Byrdie, Cosmopolitan, Good Housekeeping and more. She does not describe the job as covering beauty. She describes it as keeping the record. Journalists, she says, are historians. Inside her lens, her standard, the four-year pitch she refused to give up on, and exactly what she wishes founders understood before the email goes out. Plus what lives in her bag, and the legacy she is building on her own ter

Kim Baker’s Glamazon Beauty is launching in 600+ Target stores nationwide, turning a decade-long vision into a major retail milestone while betting on complexion, customer loyalty and the infrastructure needed to grow.

By day, Dujon Smith is a corporate venture capitalist at Accenture. But one Instagram DM turned his sun care brand, My Block Skin, into the first Black-owned sun care brand in Boots' 175-year history. Now, with a patent-pending clear mineral SPF, he's coming for the whole category.

Voices to Know profiles Larry Stansbury, the beauty and lifestyle writer turned content creator whose bylines run in Vogue, Elle and Essence. A Black Beauty Founders feature on his journey from a $500 move to New York to becoming one of the industry's most trusted voices, told through his own words.

Funmi Monet turned a lifelong love of fragrance into Influxious.

Bask & Lather and Canvas Beauty accounted for nearly $50 million of the $512.8 million generated by the platform’s 25 top-selling indie brands. Both founders have appeared on the cover of Black Beauty Founders.

At 29, Darrell Spencer has built Crowned Skin into an eight-figure men’s grooming brand, climbed to No. 2 in men’s personal care on TikTok Shop, and walked away from Shark Tank with a deal. Now, BBF’s first male cover star is expanding the category with fragrance-led rituals designed to make men feel confident, magnetic, and seen.

She grew her natural hair to waist length. Twice. But Rosemarie Cunningham’s platform is about far more than impressive length. Through thoughtful education, honest product reviews, and evidence-based hair care, she’s become one of the most trusted voices in the textured hair space. In this edition of BBF Creators to Watch, she shares the lessons, routines, and perspective behind the content that’s helping thousands of women rethink their hair journeys.