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The Beauty Standard


Rooted in Love: How Tia Mowry turned a lifetime of self-discovery into a clean beauty empire
She spent decades making us feel seen. Now Tia Mowry is doing something even braver — choosing herself. The actress turned founder opens up about healing, motherhood, and building 4U by Tia from the ground up.
May 105 min read


Stormi Steele Is Reshaping the Business of Beauty in Real Time
Stormi Steele shares how she built Canvas Beauty into a multi-million dollar brand, generating over $1 million in a single TikTok Shop live
Apr 103 min read


The Doux Enters Next Phase of Growth With Strategic Investment From VMG Partners
The Doux secures minority investment from VMG Partners, marking its next phase of growth.
Apr 101 min read


Body Care Isn’t Catching Up — It’s Taking Over
Body care is no longer basic. It’s evolving into a high-performance, wellness-driven category redefining beauty.
Mar 313 min read


April Showers Is Turning Vision Into Legacy Daily
April Showers turned vision into a nationally licensed brand. But the real story goes far beyond retail.
Mar 314 min read


Beauty Industry Veteran Ylorie Taylor on Strategy, Community, and the Work Behind HUE Affair
Beauty industry veteran Ylorie Taylor has spent more than two decades helping brands grow and founders navigate the ever-changing beauty lan
Mar 132 min read


The Woman Behind the Brands: How Karonda Cook Quietly Helped Build the Textured Hair Industry
Karonda Cook has spent decades shaping the textured hair industry from behind the scenes. From helping bring brands like Carol’s Daughter, T
Mar 135 min read


EXCLUSIVE: Why the Target Boycott Is Ending — Dr. Jamal Bryant Speaks With Black Beauty Founders
In an exclusive interview with Black Beauty Founders, Dr. Jamal Bryant explains why the Target boycott has ended, what demands were met, and
Mar 113 min read


How Tisha Thompson Turned Vision into LYS Beauty
Tisha Thompson didn’t wait for perfect timing. After years of learning the business from the inside, she took a leap that most founders woul
Feb 147 min read


The Future of Black Beauty: What Emerging Brands Need to Know in 2025 and Beyond
With DEI initiatives declining in major retailers, shifts in consumer purchasing behaviors, and an increasing emphasis on direct-to-consumer
Jan 29, 20253 min read


10 Emerging Black-Owned Body Care Brands Transforming the Industry
At Black Beauty Founders, we celebrate the Black entrepreneurs who are revolutionizing the beauty industry. The body care market, projected
Jan 12, 20253 min read


2025 Beauty Trends: How Black Beauty Founders Can Shape the Future of Personal Care
The global beauty and personal care industry is heading into a revolutionary year in 2025, with exciting trends that every entrepreneur shou
Jan 11, 20252 min read


The $7 Billion Opportunity: Why the Black Hair Care Market Is Poised for a Major Breakthrough
The Black hair care market is more than just a segment of the beauty industry—it’s a cultural cornerstone and a global powerhouse poised for
Jan 11, 20251 min read


Texture Crush: Ushering in a New Era of Natural Haircare
The natural hair movement is evolving, and Texture Crush, founded by former Creme of Nature executive Teneya Gholston, is leading the charge
Jan 10, 20251 min read


Sephora’s 2025 Accelerate Program Celebrates a Decade of Impact
In a monumental milestone, Sephora North America has announced the eight BIPOC-owned beauty brands selected for its 2025 Accelerate program.
Dec 19, 20241 min read


Canvas Beauty Shatters Records with $3 Million in Black Friday Sales on TikTok
Canvas Beauty, founded by Stormi Steele, has achieved a monumental milestone, generating $3 million in sales during TikTok Shop’s Black...
Nov 30, 20241 min read
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