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The Beauty Standard


Sabrina Boissiere Knows What Beauty Consumers Want: Substance, Education and a Reason to Come Back
The New York-based PATTERN Beauty Sales Education and Events Lead has spent more than a decade building natural hair communities, producing experiences and helping retailers better understand the textured-hair consumer.
1h


Tabitha Brown Knows Her Assignment
From Donna’s Recipe at Ulta Beauty to the multimillion-dollar fragrance business she built with her husband, Tabitha Brown has turned authenticity into an operating principle.
3d


Kaleidoscope Takes SoSo Slick Into 6,600 Dollar General Stores With New Packettes
Jesseca “Judy” Harris-Dupart’s best-selling braid and grip gel, created with Da Brat, now comes in a 1.75 oz packette at more than 6,600 Dollar General stores.
Oct 21


Exclusive: LINA LENNOX Brings Its Organic Silk Hair Bonnets to Ulta Beauty and Target
Black Beauty Founders can exclusively report that LINA LENNOX, the organic silk hair bonnet brand founded by Angela D. Muth, launches on Ulta.com October 1 and Target Beauty Studio October 25.
Oct 1


Angela Muth Knows the Value Was Always There
The Blueprint profiles Angela Muth, founder of LINA LENNOX, on growing up in Germany, discovering the bonnet in North Carolina, bootstrapping a premium organic silk brand and turning hair protection into a category of its own.
Sep 21


Rosemarie Cunningham: The Journalist Who Turned Her Hair Journey Into Honest Content Black Women Actually Needed
She grew her natural hair to waist length. Twice. But Rosemarie Cunningham’s platform is about far more than impressive length. Through thoughtful education, honest product reviews, and evidence-based hair care, she’s become one of the most trusted voices in the textured hair space. In this edition of BBF Creators to Watch, she shares the lessons, routines, and perspective behind the content that’s helping thousands of women rethink their hair journeys.
Jul 23


Rooted in Love: How Tia Mowry Turned a Lifetime of Self-Discovery Into a Clean Beauty Empire
She spent decades making us feel seen. Now Tia Mowry is doing something even braver — choosing herself. The actress turned founder opens up about healing, motherhood, and building 4U by Tia from the ground up.
May 10


The $7 Billion Opportunity: Why the Black Hair Care Market Is Poised for a Major Breakthrough
The Black hair care market is more than just a segment of the beauty industry—it’s a cultural cornerstone and a global powerhouse poised for
Jan 11, 2025


Canvas Beauty Shatters Records with $3 Million in Black Friday Sales on TikTok
NEWS Canvas Beauty, founded by Stormi Steele, has achieved a monumental milestone, generating $3 million in sales during TikTok Shop’s Black Friday event. Selling over 100,000 products in a single day, the brand shattered Steele’s previous record for the highest-grossing live shopping stream on the platform. Steele’s journey with Canvas Beauty began with a mission to create haircare products that celebrate and enhance natural textures. Her ability to connect with her audience
Dec 1, 2024
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